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Our typeface

Typography brings our content to life. It’s how we welcome our users, tell stories, and direct their attention. We complement the vibrancy of our colors and imagery with a typeface that’s bold yet approachable—Market Sans.

Market Sans

Designed exclusively for eBay, Market Sans is consistent, familiar, and open—just like our modern marketplace. Market Sans mirrors eBay’s welcoming spirit with simple, open geometric shapes. It’s accessible and friendly. We use both bold and regular weights in all of our applications.

Bold Market Sans typeface example
Regular Market Sans typeface example

Anatomy

A shared vocabulary helps clarify what’s working and what’s not when using type in a design. Here are some important type terms when discussing type in a layout.

A detailed spec of type anatomy highlighted across three lines of type. Number 1 points to x-height. Number 2 points to ascender. Number 3 points to letter spacing. Number 4 points to line height. Number 5 points to descender. Number 6 points to descender.
  1. X-height is measured from the baseline to the top of the lowercase “x.”
  2. Ascender is the part of a lowercase letter that extends above the x-height.
  3. Letter spacing is the horizontal adjustment to the space between letters in a block of text.
  4. Line height is the vertical space between lines of text, measured from baseline to baseline.
  5. Descender is the part of a lowercase letter that extends below the baseline.
  6. Baseline is the invisible line that letters rest on.

Character details

Market Sans mirrors our strong global economy and confident, open market place. The shapes and details of our letterforms express these characteristics.

Modern

Strong angles and simple geometric shapes lend a modern elegance to letter forms.

Approachable

Generous roundness and open counters create curves that feel accessible yet confident.

Distinct

Details like the angled terminal of the “t,” arrow-like diagonals of the “k,” and open counter of the “4” are fresh and unique.

Type tester

Try out our typeface to see how size affects its impact.

Character set

Our font includes a standard character set along with glyphs including punctuation, math symbols, currency, and numbers.

Character support for other languages

Market Sans Regular and Bold support all the characters used in our major market languages — English, German, French, Italian, Spanish, Polish, Portuguese, Czech, Hungarian, and Russian.

Market Sans does not have character support for Dutch, Chinese, Japanese, or Korean. Strings in these languages revert to Google Sans on Android and San Francisco on iOS.

Resources