Using our tagline

Our tagline captures the ethos of our global marketplace. It’s used in support of our company strategy.

Three people standing in front of a green background with the tagline “Things.People.Love.” displayed prominently across the bottom.

When to use

Our tagline reinforces our brand value and establishes an emotional connection with our audience. It also functions as a graphic element, enhancing the balance of our layout. To maintain our tagline’s impact and resonance, use judiciously—excessive use can diminish its effectiveness.

Placement

In most cases, we position the tagline to the right of the logo, which is usually placed in the lower left corner when used with the tagline. More flexibility is available for high-impact moments including animation.

Size

We've developed 2 tagline placement alternatives tailored to specific requirements, each contingent on the logo's x-height. These tagline variations are versatile, suitable for everything from expansive billboards to social media posts. Choose the tagline that complements your layout best, ensuring a clean and balanced design.

Resources

Changelog

DateNotes
Jun, 2024
  • Created with eBay Evo